TAKE IT ON SVA Posters created by the New York City based Design firm Sagmeister & Walsh
“Take it On” posters for the School of Visual Arts (SVA) in New York City. We looked around our studio and realized that the Sagmeister & Walsh team is rooted in the SVA community. Stefan teaches at the MFA Design department, Jessica teaches at the BFA Design department, and Santiago was a student at the BFA Design department. We embraced the maxim by literally taking on the typography on our faces. We worked with renowned photographer Henry Leutwyler and creative retoucher Erik Johansson to achieve this poster series which is now displayed throughout the NYC subway stations.
Credits:
Art Directors: Stefan Sagmeister, Jessica Walsh
Designers: Stefan Sagmeister, Jessica Walsh, Santiago Carrasquilla
Photographer: Henry Leutwyler
Creative Retoucher: Erik Johansson
[images/story via: Sagmeister&Walsh]
Sagmeister & Walsh's work for the Aizone Fall/Winter 2013 Campaign
The Aizone Fall/Winter 2013 campaign is focused on bold colorful typography and positive and exuberant energy which reflects the dynamic, vibrant nature of the brand. They debuted the typography through colorful face painting with positive inspirational maxims "Play Hard", "Make Your Luck", "So It Goes", "Go Go Go" and "Be Free". Working with renowned body painter Anastasia Durasova, we painted the models' face with strong geometric graphic and bold playful typography.
Behind the scenes...
Credits:
Art Direction, Design: Sagmeister & Walsh
Makeup: Anastasia Durasova
Photography: Henry Hargreaves
Production: Group Theory / Ben Nabors
Retouching: Lutz & Schmidt
Hair Stylist: Gregory Alan
BTS Video: Brian Petchers
[images via: Sameister & Walsh]