With International Kissing Day having just passed us, Scope has just produced a new film to celebrate, ahead of a whole season of End The Awkward activity. Scope wants to ‘Kiss awkward goodbye’ by showcasing disabled and non-disabled couples kissing. By showing this unapologetically, they can help break down awkward barriers that currently exist.
The film shows that when you get down to it – literally – we’re all the same and it’s about personal connection and chemistry. The spot features the song: "Kiss My Name" by Antony & The Johnsons.
We want people to ditch their assumptions about disability, get over their awkwardness and just relax. Dating, sex and relationships can be awkward at the best of times. It’s always better to just chill out a bit. Focus on the person and the connection, not the impairment.
About End The Awkward:
A big part of the campaign is encouraging people sharing their awkward moments. We hope this video will get people thinking differently about sex and disability – but also prompt people to share their stories and get involved at our Awkward hub. We’ll be publishing awkward stories regularly through the campaign too.
Below, a few spots from Scope's Awkward campaign last year.