Snuggle launched this fun interactive video campaign for Valentine's Day. Users can upload photos to create custom video Valentine's featuring the iconic Snuggle bear mascot serenading their loved one — to the tune of famous love songs like Lovin' You and I've Had the Time of My Life from Dirty Dancing.
CREATIVE CREDITS:
Ad Agency: Campbell Ewald
Jo Shoesmith, Chief Creative Officer
Chip Rich, Executive Creative Director
Nick Elliott, Associate Creative Director/Copywriter
Nicole Regan, Art Director
Chris Eljkar, Senior Designer
Jef Smith, Associate Director Information Architecture
Chris Robertson, Integrated Producer
Jamie Lewis, Digital Managing Director
Marcia, Head of Strategic Planning
Lora Stock, Social & Content Strategy
Nicole Kuhnlein, Digital Director
Aneika Fermin, Account Supervisor
Digital production: Picnic
Video production: Flavor
Director: Jason Cook