Martin Werner directs the comical spot, which throws the rebellious teen rocker cliche on its head. Green is the New Rock n' Roll in this Hilarious New Vigorsol Promo from BBH, New York.
In this new work for Vigorsol Gum, BBH and Academy director Martin Werner have turned the rebellious rocker teen cliche on its head, and given it a millennial twist. As our gothic heroine prepares to leave for the day, she gives her equally-rocking parents the devil horns, much to their approval.
Out of sight from mum and dad, she then washes off her makeup, strips off her clothes and grabs her yoga mat, joining the rest of her health-conscious posse.
CREATIVE CREDITS:
CREATIVE AGENCY: BBH
TV PRODUCER: Victoria Baldicchino
CREATIVE DIRECTOR: Shelley Smoler & Raph Basckin
CREATIVE: Mark Bushnell & Adrian Mere
EDITOR: Sam Gunn
EDIT COMPANY: Whitehouse
POST PRODUCTION / VFX
POST PRODUCTION HOUSE: MPC
PRODUCTION COMPANY: Academy Films
PRODUCER: Juliette Harris
DIRECTOR: Martin Werner
DOP: Nicolaz Bruel
via: Little Black Book