Celebrating Canadiana in a tongue and cheek manner, Stanfield's introduces its Legendary Comfort campaign, the ad was created by Halifax's own Extreme Group. Below, a second ad from the campaign humorously highlights how the brands DryFX underwear will keep your boys nice and cool.
CREATIVE CREDITS:
Ad Agency: Extreme Group, Halifax, Canada
Creative Director: Shawn King
Associate Creative Director, Art Director: Jeffrey Simpson
Copywriters: TJ Arch, Trevor Millet & David Sullivan
Account Supervisor: Allana MacDonald Mills
Director: Sammy Ray Welch
Production Company: Accomplice Supply Co.