Thomson Travel presents a film about a smile, the story is told (to the tune of Queens Bohemian Rhapsody) by the one and only William Shatner. Watch as the one-eyed bear is removed from his day-to-day life of being toyed with by a typical young child and forced to participate in doll's tea parties, to eventually "discover his smile" and a vacation romance with a unicorn.
Credits:
Advertising Agency: Beattie McGuinness Bungay
Executive Creative Director: Trevor Beattie
Creative Director: Pat Burns
Creative: Rachel Miles
Creative: Michael Tsim
Agency Producer: Gill Loftus
Production Company: Park Pictures
Director: Tom Tagholm
Executive Producer: Stephen Brierley
Producer: Fran Thompson
Production Manager: Ananda Coulier
DOP: Martin Ruhe
Model Maker: Anarchy
Soft Technician/Teddy Bear Wrangler: Danielle Boyne
Post Production: Realise Studio