The Brief:
Comedian James Corden meets with Apple Music executives Jimmy Lovine, Eddy Cue and Bozoma Saint John, in a disastrous attempt to pitch his ideas for an Apple Music commercial. Corden's list of terrible ideas include him dressing up as music icons David Bowie, every member of The Spice Girls, and Pharrell. After failing to impress, he desperately pitches another idea where he saves a thirsty child with his iPhone. Horrified by this, an infuriated Jimmy Lovine asks,"Why don't you just give him some water?"
The Ad:
The Credits:
Creative Ad Agency: Translation
Production Company: Fulwell73