The latest ad for Barnardo's is the "Believe in me" integrated campaign, the spot champions children and the incredible things they can achieve with the right support.
Music in the: 60 commercial is supplied by Lorde with her rendition of Tears for Fears' Everybody Wants to Rule the World.
The Credits:
Creative Ad Agency: FCB Inferno
Chief operating officer: Owen Lee
Art director: Jack Walker
Copywriter: Ali Dickinson
Business director: Jonny Ray
Account manager: Hestor Manning Marsh
Planning director: Chris Baker
Producer: Charlotte McConnell
Director: Sara Dunlop
Production Company: Rattling Stick
Producer: Ellie Fry
Editor: Amanda James
Post-production producer: Jack Williams
Post-production: The Mill
Audio post-production: String and Tins