The Latest integrated campaign from Mikimoto America and international creative agency Lloyd&Co.: 'Modern Mansion,' designed to highlight the modern woman, while also celebrating Mikimoto's long-standing brand heritage.
Shot by renowned photographer Annemarieke van Drimmelen at the Academy Mansion just off Central Park, the campaign features both black and white and color imagery, intended to showcase the versatile and dualistic nature of the jewelry (which includes Akoya, White South Sea Baroque, White South Sea and White Diamond pieces). Lloyd&Co. tapped the stunning Larissa Hofmann to be the new face of Mikimoto for 'Modern Mansion,' which will include print ads, as well as a series of short films that will run across Mikimoto’s owned social and digital channels.
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