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Kinder Surprise is heading back to TV screens with a delightful new ad that celebrates the power of children’s imaginations

krow and Ferrero UK celebrate those playful moments that parents and children share when a child’s imagination is sparked with a Kinder Surprise.

Kinder Surprise is heading back to TV screens with a delightful new ad that celebrates the power of children’s imaginations and how this simple yet iconic treat that children love can help create memorable and magical moments for grown ups too.

In the 30 second ‘Parents’ ad we are welcomed into different families’ homes where we observe children enjoying a moment of play with their Kinder Surprise toy. The power of their imagination creates moments of surprise and delight for other family members who get woven into their imaginary worlds; like Grandad’s bald head being transformed into the surface of the moon and Dad becoming a noble Knight battling dragons in the paddling pool.

The Credits:
Ad Agency: Krow Communications
Creative Director: Tim Robertson
Creative: Georg Thesmann
Head of TV: Emma Rookledge
Broadcast Producer: Sushi Tester
Business Director: Camilla Moran
Account Manager: Victoria Turner
Account Executive: Jenny Walker
Planning Director: Vanessa Graham
Planner: Poppy Tuke
Prod Co: Nice Shirt Films
Director: Liz Murphy
Producer: Richard Martin
Editors: The Whitehouse Post
Editor Mark Burnett
Audio: Jungle Studios
Engineer: Jim Griffin
Post Production: Raised By Wolves
TK Op: Vic Parker
Online editor: Jon Hollis
Music: Pete Jones Music
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